Research: Fully understanding the strength and weaknesses of your business and who your best customers are is crucial to ensuring that your marketing dollars will receive strong results. Your Marketing Department can help you get the answers you need to make sound marketing decisions for your business . We offer:
- Analysis of your business' unique selling advantages
- Analysis of your local market and competition
- Identification the customers and target demographics your should be reaching
Marketing Planning: It's about getting the right message to the right person at the right time. We believe in choosing several key promotional strategiesthat can work together to bring you the strongest return on your investment. We understand the strengthsand weaknesses of the following promotional opportunities and can help you identify the best marketing mix for your business and your budget.
- Print: newspapers, magazines, brochures, posters and signs
- Direct Marketing: post cards, traditional newsletters, email newsletters and customer relationship management
- Internet Marketing: website design, interactive online advertising, online promotions, internet search technology, e-commerce, website to store advertising and viral marketing
- Electronic: cable, broadcast and radio
- Public Relations: community involvement and press releases
- Event Marketing: event sponsorshipsand trade shows
Implementation: After identifyingthe best medium and timing for your message, we can assist you with negotiatingthe best rates. We also can coordinate all creative design, ad placement and will monitor your billing.
ROI: We hold ourselves accountable for you receiving a return on your marketing investment. All advertising and promotions will be measuredin the way best suitedfor your individual goals. These are severalof the strategies we can use to show you measurable results on your investment.
- Ad campaign tracking through promotions codes, phone numbers, timing or coupons
- Year over year sales growth
- Store foot traffic or website traffic growth
- Growth in new business accounts
- Growth in existing customer spending
Email: stan@YourMarketingHelp.com